Creating a Shareable Story with Data

Only some of us are highly numerate. While most of us would claim to have some level of mathematical literacy, only a few of us would claim a real facility and comfort with numbers. Those who are numerate often produce data that is geared towards other highly-numerate people rather than the general population. In order to close this gap, an effective backbone organization must translate partnership data into narratives.


Any good story tells of a hero who sets off on a journey, how s/he encounters and overcomes an obstacle or barrier, and his/her development of a bond with co-sojourners as they achieve their goals. Within a partnership, the backbone organization can translate data on activities and outcomes into a simply understood story that is easily transmitted across different sectors, teams, and organizations. In this compact form, otherwise lifeless data becomes the stuff of war stories, cocktail conversations, blogs, and tweets.


Along with other practices that make up our field guide for backbone organizations, creating shareable stories supports a partnership in connecting clear measures of success to learning. One specific shareable story is a return on investment (ROI) narrative. A ROI narrative tells a concise story about how the partnership creates value for individual partners and how it measurably improves the condition of the target population. Such a narrative incorporates relevant data in a readily retold story with the potential of “going viral”.


Interested in knowing about the other 26 practices of our Backbone Organizations: A Field Guide? Read the full field guide HERE.


Are you looking to build a multi-sector partnership? Do you have an idea, but aren't sure how to execute on it or communicate to potential partners? CollaborateUp wants to help make your co-creation a reality. CollaborateUp Academy presents the opportunity for action-oriented social entrepreneurs & intrapreneurs like you to come together and develop the skills needed to tackle the world's most complex challenges. You and your colleagues can attend our upcoming Academy on August 28-29, 2018 to engage with other collaborators and build your network right here in Washington, D.C.!

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